we make the invisible costs of AI impossible to ignore
We are an independent, non-commercial collective of researchers, designers and writers.
Critical thinking, in public
Large language models are sold as neutral tools. In practice, their development and deployment concentrate wealth, extract cheap labor, drain natural resources and hand more influence to a handful of corporations.
We translate dense research into clear, evidence-based visuals so anyone — not just experts — can see the patterns, ask better questions and push for accountability.
Principles, not pessimism
Evidence first
Every chart, claim and figure is sourced. We show our working and link to the underlying data.
Open & free
Our visuals, reports and tools are free to read, download and reshare. Knowledge shouldn't be paywalled.
Critical, not cynical
We name harm clearly — but the goal is informed action, not despair. Understanding is the first step.
Independent
No corporate funding, no ad tech, no agenda beyond accountability and public understanding.